Full Name
Greg Urmini
Job Title
Operations Lead
White Rose Estate
Speaker Bio
Greg Urmini was born and raised in Sebastopol, CA among apple orchards and newly planted vineyards. His brother and he spent their weekends working in their dad’s fresh pasta shop making homemade pasta and ravioli. During Greg’s first quarter at Cal Poly, San Luis Obispo, he heard about the new wine program and after speaking with a few professors he found the career he was going to pursue. Greg worked in Paso Robles for Linne Calodo for 2 years during his college studies. Upon graduation, he achieved a goal of mine working and living in Italy. Greg was fortunate enough to work a harvest for Erbaluna in La Morra making Barolos. After that amazing experience, Greg returned home and began working for Paul Hobbs Wines as an Intern, as well as a harvest in Argentina for Viña Cobos. Over the 14 years with the company, Greg has held many different titles and wore many hats working with both winemaking and vineyard teams. In 2021 Greg moved to the Willamette Valley and is currently working at White Rose Estate as their Operations Lead overseeing Production, Operations and Sales.

In his free time you will find Greg spending time with his wife, Christina, and their two daughters, Alessandra and Adriana.
Greg Urmini